Marketing Communication Assistant

Marketing Communication Assistant

Geplaatste datum: 18/03/2019 (2 Years ago)

Al voor gesolliciteerd: Ongedefinieerd
Sollicitaties : 0
Keer bekeken : 532
Vacature overzicht

Business Need / Purpose of Role

As Marketing & Communication Officer you are part of our Sales & Marketing team in Venlo which is responsible for business across the world.

Weir Minerals is a global market leader in delivering and supporting minerals process solutions for the mining industry. With a broad range of trusted brands, we help our customers address their key issues reliability, capacity and efficiency of their operations.

We are a market leader in our industry and our focus far exceeds the country boundaries. Our strength lies in our power in innovation which is at the core of our business in Venlo. This strength has led to a high level of sustainability in the production processes at our customers mining sites around the globe.

As a Marketing & Communication Officer you will be giving operational support and you will be working closely with your own local colleagues but also with Weir Group locations worldwide.

Objectives & Measurement - Key Responsibilities

  • Assist with ensuring that the content of all company communications is current, consistent with brand guidelines, meets legal requirements and is of a high professional standard.
  • As required, develop briefs for external suppliers including creative agencies and graphic designers.
  • Develop and manage collateral and promotional material in line with marketing objectives.
  • Assist our sales team and our product managers with communications projects, including copy writing, research, general sales support and event coordination.
  • Assist with the design and implementation of marketing campaigns to support company growth, as well as analyse and report campaign results against set goals.
  • Assist with identifying internal and external target groups, at a regional level, for campaigns and promotional material and the most effective channel for communication, using direct and web marketing strategies.
  • Give operational support in the development of innovative communication programmes which strengthen the overall corporate identity, reputation, and profile both internally and externally
  • Support brand specific campaigns and programmes to ensure further sales growth as directed by business strategy.

Internal & External Communication

  • (Re)writing, editing and production of marketing communications produced by Weir Minerals for its external customers, including case studies, testimonials, and advertorials. Distribution of these through direct mail campaigns and media publication (e.g. magazines, websites). Next to that, you will be involved in (re)writing and editing internal marketing communications produced by Weir Minerals for its employees

Marketing and Promotional materials

  • Develop and manage promotional materials in line with marketing objectives
  • Support the team with developing and coordinating the production of promotional materials to convey a coordinated marketing message

Event Management

  • Accountable for managing Weir Minerals presence at trade shows, exhibitions and seminars. This includes participation planning, managing display content, internal and external communications, briefing and liaising with external agencies, and post-show analysis.
  • Responsible for managing customer events initiated by Weir Minerals. This includes event and venue planning, managing content and delivery, ensuring internal buy-in of stakeholders, inviting customers and post event reporting.

Job Knowledge / Education and Qualifications

  • Education and/or Experience: MBO(4) or HBO level with at least one year related experience and/or training
  • Relevant practical marketing experience, preferably within an international organization
  • Understanding and experience of digital and multimedia production techniques,
  • Experience in website and social media content management,
  • Business level English and Dutch, both orally and in writing, required.
  • Microsoft Office (especially Word, Power Point and Excel), Adobe suite (InDesign).

Core Competencies

  • Customer oriented as you will be building relationships with colleagues, internal and external customers and suppliers,
  • Strong commitment to continuous improvement,
  • Ability to build effective working relationships within our office and offices across the globe. Travel may be required, though only occasionally
Vacature details